focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
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Hollywood studios have even launched specialized focus group testing and begun training their actors in a social media boot camp to get ahead of it. Ethan Shanfeld, Variety, 29 Dec. 2025 The galleries, the murals, the breweries, the cafés and the live music venues contribute to a genuine community atmosphere — not an experience contrived from planning committee meetings or focus groups. Bill Bootz, Charlotte Observer, 29 Dec. 2025 The student wondered if she was enrolled in a book-marketing focus group. Ian Parker, New Yorker, 22 Dec. 2025 The nonprofit has run focus groups and listening sessions to better understand what challenges residents have in understanding air pollution data. Alonso Daboub, Mercury News, 22 Dec. 2025 See All Example Sentences for focus group

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

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Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 1 Jan. 2026.

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